Ps: Pensées Sabriniennes

In recent years , the integration of Artificial Intelligence (AI) into various industries has risen like nothing else. A 2024 survey by McKinsey & Company revealed that AI usage in 65% of the responders (organizations) rose to 72% with generative Articifical Intelligence such as Chatgpt and other sophisticated tools. (source: http://bit.ly/4hUe9Ki ) As a communications specialist , I can wear multiple professional attire on the same day: I can be the photographer, the content creator, the journalist, the copywriter, the project manager, etc. As this enhances my professional (and sometimes personal) skills and makes me as polyvalent as possible, I am often glad my to-do list is not the same throughout the week. The integration of AI into my work processes offers unique advantages. Indeed, it can assist in inspiring me with ideas when I am out of creativity, structuring my content, and analyzing the audience preferences which is, for instance, reading the data way faster than I...

You have probably (if not certainly) heard about the Stop Work Order that was issued two weeks ago right? You have also, at least one person in your network (if none, here is me) who talked and/or wrote about it. Juggling between uncertainty and ambiguity, consuming tens of articles a day, following every tweet on X, and reading every piece of information online has been our daily to-do list. But when that uncertainty comes in the form of a sudden halt to operations, it brings a new level of complexity; especially for those of us working in communications. This reminds me of COVID-19 times, back when no one had the right piece of information, and everyone was anxious about what was coming next... already 5 years now! A stop-work order can be a logistical and emotional shock for the individual as well as the team. A Stop Work Order disrupts projects and affects the team dynamic that the manager spends years installing. As a communications professional, I found myself trapped in the mi...

  2025: No More Coffee? Coffee has been a constant in my life since I turned 18. As a college student, a hot cup of coffee became my go-to daily ritual. For years now, I didn’t question it. Recently, I paused and asked started asking myself: do I drink coffee for its taste? Is it just a way to keep myself blended into the society and to be seen as a coffee lover, because coffee lovers are romanticized on Social Media? Or has my system simply grown depending on it? Surprisingly, I realized I didn’t even like coffee! The bitter-sweet taste and lingering smell were unappealing. So, after all these deep questionnings with my inner self, one November morning, I decided to skip my usual cup. The results? Catastrophic at first: difficulty focusing, extreme fatigue, constant yawning and a disrupted appetite. Here we are a bit more than a month later, and I’m thriving in my coffee-free journey. My sleep has drastically improved, I feel more energetic, and my teeth look and are healthier. Ve...

I read this book months ago and I couldn't neither talk about it on social media as planned since I started it; nor write a review on Pensées Sabrininennes. I know why, and I do not know why at the same time. Try to understand, trust me you won't!  You know when you have all of your emotions all over the place, and you do not know how to exactly categorize them. Are you angry? Are you happy? Are you sad? Are you devastated? Are you depressed? Well, I kind of went through the same confusion. With this book, I could travel through a whole spectrum of feelings, go from lowest to highest, and let hundreds of tears down my eyes while I was just sitting calmly and reading a book. How was that possible? Well, I figured out that all I had to do, was to open A Little Life and start to read.             I have been dragged so low by this book that I do not remember where was I before I started reading it. I will not talk about the story itself because why w...

  Congrats! You are the chosen one! When you are about to join a new organization, the journey often begins with anticipation. You apply, wait for an email to invite you to a test, then to the first interview, followed by the second, and maybe even a third. Sometimes, the process can take weeks or even months before you finally receive that coveted job offer. During this phase, the employer digs deep into your technical skills, personality traits, references, and what you can bring to the organization. It is, without a doubt, the most critical stage, no one gets hired without first proving their worth through at least one interview. What about the end of the journey? However, as much as joining a company involves a detailed and often rigorous selection process, there is another side to this journey: leaving (yes!). Employees leave organizations for a variety of reasons. Some pursue new opportunities, others return to their studies, while some seek a change in career paths or tak...

I know that blogging is not a "thing" anymore but, I do not know why I consider this space the most free and honest for me to keep my thoughts gathered, and come back years later to reread them (or just share them with those who might be interested). KOICA Tunisia Office / Sabrine Jartouh KOICA Tunisia Office / Sabrine Jartouh I have recently been assigned the communications assistant manager position at the Korea Agency for International Cooperation Tunisia Office (KOICA) Thanks to this position, I have access to a wide network of brilliant people, not only from Tunisia but from all over the world. KOICA Tunisia Office / Sabrine Jartouh This can be showcased through a recent event I attended and had the pleasure of reporting. The event was the 60th anniversary of Bourguiba School (Institute of Languages in Tunisia) and one of the oldest partners of KOICA in Tunisia. KOICA Tunisia Office / Sabrine Jartouh The festivities were the opportunity to showcase the tremendous work of...